This publication focuses on the pyramid's second tier, steps 5 to 7, which culminates in a written strategic plan: 5. How to Write a Foreward. The plan to publish "Our Journey Together" came together quickly, after Ms. Craighead had already selected a book agent and negotiated a contract to publish her own book and secured a . Some of these effects include: A strategic plan can inspire & unite the whole school community Overcoming adversity is one way for companies to grow. Improvingour research pe rfo rmance AsaRussellGroupinstitution, researchisatthecoreofeverything wedoandisfundamentaltoourfuture success. Most of your resources will fall into three categories: money, people, and assets. Sign your name at the endbecause the foreword of a book is essentially a letter of endorsement written to the reader! Creating a strategic plan isnt only for businesses. You dont need dozens of strategic goals. One way to gauge a facilitators experience is by asking how they conduct conversations. How to Introduce Your Book to the World, Parts of a Book: The Basic Anatomy of Book Design, How to Write the First Chapter of a Book: A Checklist for Novelists, How to End Your Book: 5 Steps to Writing a Fantastic Final Chapter. Tactic 1.1.3: Identify and invite speakers. Try Smartsheet for free, today. Mission statements should do the following: Define your companys purpose. FOREWORD The thesis demonstrates the student's ability to understand. endobj But if its serious and contemplative, try to maintain a similar vibe. Affiliate Disclosure: We may be compensated from the retailer if you purchase a book or product recommended on this website. Why a strategic plan is crucial in any school . For example, phrases like delivering a wonderful experience could apply to many industries. Others give a brief overview of the book first. You dont need to include the entire marketing plan in your strategic plan, but you might want to include a summary. You can also create a strategic plan to help guide both your professional and personal life. [ 15 0 R] I could not know the areas to concentrate on. Ill let you in on the six-step technique I have developed over many years, working with clients and in teaching my public seminars on strategic planning. Explore modern project and portfolio management. The process of formulating a new Strategic Plan at CUHK has given us the opportunities to take stock on past successes and failures, to determine our visions and future goals in the light of challenges ahead, and to put forward strategies for our developments not only in response to changing needs but also as an active and participating agent to drive intellectual, social and economic changes. Commitment 2. You will learn that the reader's wants and needs come first - before your need for self-promotion. We and our partners use cookies to Store and/or access information on a device. Before you even start writing the book, it is important that you ask the . Now I can see the way forward. Schools often have set boundaries, missions, and budgets. Take the example of a dairy cooperative I worked with recently. Establish Your Strategic Position. Identify your key competitors, and define what you see as their strengths and weaknesses. What some people call an objective, others would call a KPI. They key, she explains, is to decide what the terms mean in your organization, explain the definitions to key stakeholders, and stick to those definitions. In any case, describe the book and why the author is the best person to write this book. Earn badges to share on LinkedIn and your resume. In many cases, the sections of a strategic plan build on each other, so you may have to write them in order. Included on this page, you'll find details on what to include in a strategic plan, the importance of an executive summary, how to write a mission statement, how to write a vision statement, and more. Look at the positive instead of what you will give up. Your email address will not be published. You need to have flexibility both on the plan content and in the process.. 18 0 obj Thank you Olaoluwa, were glad you found the post helpful! Then let your strategic planning committee review it. You should include the following sections: An execution plan that identifies who manages and monitors the plan, An evaluation plan that shows how you plan to measure the successes and setbacks that come with implementation. Are you satisfied? 3 Strategic Plan 2015 - 2020 Foreword . The company description should include the history of your company, the major products and services you provide, and any highlights and accomplishments, and it should accomplish the following: Highlight what makes your company unique. Performance indicators are not always financial, but they must be quantifiable. <> Tactic 1.1.1: Identify date and venue. It is written only by someone extremely well-known and highly-regarded. The industry analysis carries a price, but also provides many benefits. These are the key decision-making criteria that stakeholders use when interacting with your business. Here's what you can include: 1. Once youve assembled your team and defined your terms, its time to formalize your ideas by writing the strategic plan. For example, your goal might be: Increase total revenue by 5 percent in three product areas by the third quarter of 2020. <> For more information about writing an effective executive summary, a checklist, and free templates, read this article. As a research-led university we shall continue to engage in cutting-edge research, especially in those interdisciplinary areas identified as our strengths, not only to make an intellectual impact internationally but also to benefit humankind in addressing challenges and societal needs locally, regionally and globally. [2] 2 Write a mission statement. Connect everyone on one collaborative platform. Do you have the team members to accomplish the objectives you have outlined in order to reach your goals? Streamline requests, process ticketing, and more. 1. Its essential that you know how each stakeholder group thinks about these that you focus on their point of view, not your own. I am in the process of working to get my fathers autobiograpy published and the book designer I have been working with suggested I write a foreward to explain myself; First, why I am publishing his book and second who I am. In this post, well take a look at how to write a foreword if youve been asked to write one for a book, plus real foreword examples. Explain the solution's value. Were glad you found Yens post helpful, Oberlene. This book will teach you how to develop your own approach to strategic planning, one that captures the spirit of what Welch so clearly embodies in his leadership. She uses a basic diagram that she calls the strategic plan architecture. Avoid broad statements that could apply to any company or industry. Owner/CEO, Strategy Leader. In this section, also include your SWOT (strengths, weaknesses, opportunities, and threats) analysis. In this article, youll learn the basics of writing a strategic plan, what to include, common challenges, and more. The steps in creating a plan for a department are the same as for an overall strategic plan, but the mission statement, vision, SWOT analysis, goals, objectives, and so on are specific to only the people in your department. 17 0 obj I am happy as this was very helpful to me to write a foreward for a very close friend. Always being on the move does not mean you will reach your objectives faster. A financial plan can help you set your priorities. :). What Is a Preface? However, it can be written by the author himself as well if needed. If the book is a funny, comedic piece, inject humor into your foreword too. I am delighted to present to you the CUHK Strategic Plan 20162020, which outlines the strategic visions and goals we have identified to help the University realize its full potential and better fulfil its mission to serve the society as Hong Kong citizens as well as the wider community as global citizens. i had the opportunity to put them to use. Our strategies for education aim to enrich the learning experience for students as well as enhance their language proficiency to develop self-learning skills, lifelong learning commitment and competencies that will make them both innovative and entrepreneurial to flourish inand contribute toa globally competitive and rapidly changing environment. Get in front of employees and present the plan [to get everyone involved]. Hofmeyer explains his research has shown that people stay with companies not always because of money, but often because they buy into the organizations vision and want to play a part in helping it get where it wants to go. Mission statements show why a business exists, while vision statements are meant to inspire and provide direction. Readiness assessment. What some people call a goal, others call an objective. Nor is KPMGs target mid-size firms with limited budgets. You can use many models and formats to create your strategic plan (read more about them in this article). List down all the key factors that can affect the effective implementation of the nursing strategic plan. Strategic plannning software designed for leaders of mid-sized organizations to align, design, execute, and report on their strategic plan. The Strategic Plan represents the concerted efforts of the University stakeholders, whose valuable input has been incorporated in this document. Each section of a book has its own purpose and goals, from the front matter to the appendix. The vision is the highest-ordered statement of the desired future or state of what you want your business to achieve, McNerney explains. Team troubles can also occur when one or more members does not think the plan is important or does not buy into the process. Do your best to keep it from your competitors. It takes some time and money to do [a thorough industry analysis], but the lack of that understanding says a lot about the future of your organization. You can choose from many templates to help you write this section. Byson says the facilitator can be in-house or external, but they need experience. Pay attention to your company culture and the readiness you have as a group, and adapt the planning process to fit accordingly. Some people might feel reluctant to give any input because they do not think it matters to the person who ultimately decides what goes into the plan. When you finish your departmental plan, make sure to submit it to whomever is responsible for your companys overall plan. The facilitators also need to be able to handle conflict and diffuse situations by separating idea generation from judgement. I. Next, identify your target customers. Be wary of cutting and pasting either from plans from past years or from other similar organizations. While five years is often the strategic planning sweet spot, some organizations choose to create three-year plans. The values are the core of how you operate [and] how you treat your people, both internally and externally. The Smartsheet platform makes it easy to plan, capture, manage, and report on work from anywhere, helping your team be more effective and get more done. Below the red dotted line are the implementation pieces. Instead, strategic planning experts use many names for the different sections of a strategic plan. Share your credentials, establishing why you have the authority to comment on the subject. An example goal: Increase website fundraising. <> Second, identify a specific, very important key stakeholder: your target customer. Thanks for reading! Your simple outline and examples got me through the block. Post the plan on the employee intranet, along with key highlights and a way to track progress. Mission 3. If you are going to write a foreword for your readers, it is important that you write for the book's target market. Do your competitors attract your target customers, or do you have a niche that sets you apart? Go deeper than saying family, happiness, and health. The key is to include what is important to you. For example, at a manufacturer of specialized air conditioners for computer rooms, customer service, as youd expect, meant handling enquiries and dealing with complaints. But research showed that customer service had additional dimensions in the minds of their customers, namely technical support pre- and post-sale. Getting to grips with the full extent of the customers expectations led to insight which drove the companys strategy. But they placed little attention on, and certainly failed to measure, the return volley. Appreciated the insights. endobj Looking too far ahead can be daunting, especially for a new or changing company. The plan may be in the form of a document, a presentation, or another format. Some planning specialists use the term strategic objectives or strategic priorities when referring to goals, but for clarity, this article will use the term goals. Its target customers arent mums and dads lodging their annual tax returns, or small businesses that need help with their accounts. The foreword is an explanation of how important your book is, or why the person writing the foreword believes you are the right person to create such a book, or what about the book especially moved or influenced the person writing the foreword. Your email address will not be published. The third step requires you to work out what your organization wants from each key stakeholder group for your organization to prosper. :), Your email address will not be published. Foreword. The reason? Move faster, scale quickly, and improve efficiency. Ourperformanceisonan Some of our partners may process your data as a part of their legitimate business interest without asking for consent. A plan is no good if it sits on a shelf and nobody reads it. Share the company description with everyone in your organization. Think of it as your roadmap. Free Trial All-inclusive software features: Home Align Design Execute Report Dashboards Teams + Slack Mobile App Take a Video Tour Clients Why Us Why Choose OnStrategy A strategic plan is essential for every business. If you are a member of your business's decision-making team, such as a manager or team leader, you may help create, update or implement a strategic plan. Actuaries lay claim to analytical skills that help decision-makers take good account of risk and uncertainty. It went further to co-create with farmers its positions on product range, customer service, and price to drive revenue and profitability. You can think of them this way: Goals: Goals are broad statements about what you want to achieve as a company, and theyre usually qualitative. For example, your goals might be the following: Each goal should have a stated outcome and a deadline. These outside helpers are sometimes more effective than internal facilitators since they are not emotionally invested in the outcome of the process. This helps transform your goals and objectives into a reality. This will involve a lot of ongoing management to ensure everyone stays on task. Streamline operations and scale with confidence. Yen Cabag is the Blog Writer of TCK Publishing. The key to writing a strong executive summary is being clear and concise. For example, KPMG only hires staff who are qualified to offer services for large corporate and big government customers. Many companies values sound like meaningless jargon, so take the time to figure out what matters to your company and push beyond generic language. Strategic planning is a prompt or a facilitator for fostering strategic thinking, acting, and learning, says Bryson. At its best. Get expert help to deliver end-to-end business solutions. After extensive consultations with various stakeholders of the University, a new Strategic Plan for 2016-2022 has been formulated. It tells you and your team where you're going as a company and how to get there. Here I show you how to write the book foreword in four easy steps. Its important for leaders to get input from the group as a whole, but they dont necessarily need approval from everyone that will slow down the process. 14 0 obj No. You can take many approaches to the process and consider differing ideas about what needs to go into it, but some general concepts stand. This is actually quite effective. Work smarter and more efficiently by sharing information across platforms. Strategy 1.1: Implement an annual client conference. Privacy Policy | Advertising Disclosure | Disclaimers | Terms and Conditions. Planning Team and Executive Team. Whether you're gearing up to lead your own strategy session, or plan on attending and . Once you know what you do well, you can exploit your strengths to your advantage. For example, these might include the factors influencing the decision to purchase from you (customers), work for you (employees), supply to you (suppliers) or invest in you (shareholders). The HR team and senior management would bend over backwards to identify what would satisfy staff. It establishes the direction a company is going to take by considering its goals and objectives. Before beginning the strategic planning process, its important to make sure you have buy-in from management, a board of directors, or other leaders. Steps 1 Contemplate your organization's vision. If you're the one writing it, a clear step-by-step process makes it even simpler. In any case, long-term thinking needs to be an essential ingredient of . No matter what, do not dwell on setbacks and remember to celebrate successes. You should create a layout that can make the document look presentable, well-arranged, and organized. Thanks Gerald, glad you enjoyed the post! Just as the preface is designed to get the plan read, the first few. Drawing on over 30 years of experience coaching and mentoring business leaders, Peter Duncan and Robert Bradford have written an invaluable guide to your success as a business leader. &*d8Egz\co/{G There are three areas to look at when setting priorities in your plan: Current situation: Think about which aspects of your business are doing great, and which aspects need improvement. While writing your strategic plan, you should think about how to share it. Over the years, Lingnan University's outstanding teaching, learning, scholarship and community engagement have demonstrated the values of its liberal arts education in Hong Kong's higher education sector. Hassle-Free Documents With Template.net's Free Printable Sample Templates. These are the people you want to keep because they are invested, he says. Think about goals with varying lengths. For example, tracking visitors to a website, customers completing a contact form, or the number of proposals that close with deals are all performance indicators that keep you on track toward achieving your goals. Sixth, focus on continuously improving this plan. Assess the business Evaluate the business and its current performance using proven assessment tools. Continue with Recommended Cookies. What is a Foreword? Plan projects, automate workflows, and align teams. We described these as: farmers-as-shareholders and farmers-as-suppliers. If youre not looking at the world around you, youre missing a whole dimension about what should inform your decision making, McNerney advises. Develop the Strategic Plan Now that you understand how it works best, you can move forward to the next phase of your book writing: preparing the front matter and moving closer to publishing! The goals can be broad, but dont forget to include action items and timeframes to help you reach your goals. In some cases, yearly planning might keep you continually stuck in the planning process, while 10 years might be too far out. But methods can be learned. And while this may sound obvious, do not ignore what your planning process tells you. Let us know in the comments below! Guide to writing a Strategic Plan Step One - Getting Ready An organization that determines it is indeed ready to begin strategic planning must perform five tasks to pave the way for an organized process: identify specific issues or choices that the planning process should address clarify roles (who does what in the process) create a Planning . For example, if a vision statement is No child goes to bed hungry, the accompanying mission would be to provide food banks within the city limits. I have one such document in front of me as I write this. This will be achieved through enhancing the curriculum, global learning and internship opportunities as well as service-learning and hostel education as outlined in the plan. More than one objective can support one goal. This has really helped me as I have been struggling to do this for a very good friend. Does the performance measure support the strategic outcomes? endobj Next, you have to determine how to get there, via a few different objectives that support each goal. It is written by someone other than the author. Deliver results faster with Smartsheet Gov. 2023. Performing this analysis will help you figure out what you do best and how you compare to your competition. View your strategic as being locked in an intimate tango with your key stakeholders. Thank you, Yen! In addition to your strategic plan, I recommend you develop a comprehensive marketing plan describing how you will attract prospects, convert them to paying customers . (This is a necessity, because strategy execution is a lot more challenging than it might seem.) A strategic plan is for the big picture, not for a particular project for an organization. Write a friendly letter to the book's ideal reader. By writing a foreword, a person expresses their approval or support for the research and its author. A KPI dashboard can help you set up and track your performance and for more information about setting up a KPI dashboard, this article can help. Your values should align with your vision statement and highlight your strengths while mitigating weaknesses. endobj <>/Font<>/ProcSet[/PDF/Text/ImageB/ImageC/ImageI] >>/MediaBox[ 0 0 720 540] /Contents 12 0 R/Group<>/Tabs/S/StructParents 1>> Writing a strategic plan for a school can be difficult because of the variety of stakeholders involved, including students, teachers, other staff, and parents. Manage and distribute assets, and see how they perform. Were so glad you found it helpful, Mike! endobj I would like to thank, in particular, the Council for approving the Strategic Plan and taking up the responsibility for overseeing and monitoring its implementation. endobj Thanks for reading, Susan. A nonprofit has to make the community care about its cause. Access eLearning, Instructor-led training, and certification. 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